One of the most multi-faceted projects I’ve worked on to date, the Grey Goose Summer Soiree '16 campaign involved custom branded content, a multi-city event series, an exclusive e-commerce program and an overarching sweepstakes hosted by Grey Goose.

Binding it all together was a single digital hub that offered content on Grey Goose-inspired summering tips, hosted info and media on events taking place across the country, and linked to Perks offerings sponsored by Grey Goose.